The global beauty industry is undergoing a significant transformation. Men are no longer satisfied with basic shaving and deodorant products, and more and more people are actively engaged in personal care such as skin care and makeup. This cultural shift is driving the rapid increase in demand for Wholesale Men's Cosmetic Bags and creating new business opportunities for brands and retailers who understand men's consumer trends.

Men's beauty consumption continues to grow

In recent years, men's care habits are becoming more complex and no longer limited to traditional tools. More and more men are starting to buy skin care products, beauty products and beauty tools as daily necessities. According to the 2024 Endata report, the size of China's men's cosmetics market grew by nearly 40% from 2018 to 2023. According to Statista data, the global men's beauty market is expected to grow from US$81.2 billion in 2023 to US$115 billion (2028), with a compound annual growth rate of 7.1%.

This trend has also led to explosive growth in related categories, such as men's toiletries bags, cosmetic bags, travel storage bags, etc. As men's beauty procedures become increasingly refined, practical, fashionable, and masculine packaging products have become a rigid demand.

Design features of popular men's cosmetic bags

Unlike traditional cosmetic bags designed for women, Men's Cosmetic Bags focus more on functionality, durability, and the low-key beauty of design. Combining industry trends and community discussions such as Reddit, we have summarized the most popular features of men’s cosmetic bags:

✅ Simple and durable

Many men tend to choose cosmetic bags with simple appearance and practical structure, and lightweight materials (such as nylon, cotton and linen) are particularly popular. A Reddit user once mentioned:

“Most of the toiletry bags I can find are too big… So I now use a simple Topo Designs accessory bag that only holds the necessities, which is just right.”

Topfeel's CB014 Factory Business Travel Organizer Set for Men is a typical example. It uses sturdy cotton fabric and high-density nylon lining, with a simple design and ample capacity, making it an ideal choice for business or travel occasions.

✅ Waterproof material and reasonable partitioning

As the variety of men's daily skin care products increases, the waterproof performance and reasonable layered partitioning design of the product become particularly important.

Topfeel's CB057 Water-proof Travel Dopp Kit is made of waterproof PU leather material, with a large main bag and side pockets for storing shaving, washing and care products. It is suitable for business trips, vacations or home use, and can easily keep it clean and leak-proof.

✅ Neutral appearance, fashionable design

On the basis of functionality, modern men also pursue a certain degree of fashion. Neutral tones, neat lines, commuter style design and other elements are popular.

Topfeel's CB062 Wholesale Custom Vegan Waterproof Cosmetic Wrist Bag For Men is a typical example. It is designed with “gender neutrality” as the concept, starting from the use scenario of men. Whether it is travel shaving, post-gym skin care, or daily commuting storage, this handbag can handle it with ease, and the appearance is low-key and stylish.

Topfeel: An innovative manufacturer that keeps up with the trend

As men's beauty gradually enters the mainstream market, brands that provide high-quality Men's Cosmetic Bags that fit men’s habits will be more competitive. Topfeel has always been at the forefront of trends, insisting on high standards of materials and diversified designs, and is committed to creating men’s cosmetic bags that are both practical and fashionable.

We offer:

More than 30 fabric options, such as environmentally friendly leather, recycled materials, cotton, nylon, mesh, etc.

Various bag types: toiletry bags, cosmetic bags, drawstring bags, clutch bags, wristlet bags, travel organizers, etc.

Support OEM / ODM customization, providing personalized customization solutions such as material, color, structure, logo, etc.

Whether it is a sophisticated skin care man, a fitness commuter man or a business travel man, our Wholesale Men’s Cosmetic Bags series can provide a solution that combines functionality and aesthetics.

The market opportunity is here

Cultural and consumer awareness changes are driving the rapid development of the men's toiletry bag market. Retailers, beauty brands and distributors who can respond in time will have the potential to occupy a place in this emerging blue ocean. Topfeel is ready to be your trusted partner.

Explore our men's toiletry bag series:

CB014 Factory Business Travel Organizer Set for Men

CB057 Water-proof Travel Dopp Kit

CB062 Wholesale Custom Vegan Waterproof Cosmetic Wrist Bag For Men

Choose Topfeel to create a high-quality storage option for the contemporary man.